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The Baby Food Sector in Egypt Market 2018-2023

Orbis Reserach
Orbis Reserach
Press Release

“The Baby Food Sector in Egypt, 2018”, is an analytical report by GlobalData which provides extensive and highly detailed current and future market trends in the Egyptian market.

Despite having the largest population in the Middle East, Egypt has a small market for baby food, as the cost of commercial products puts them out of reach of the majority of consumers. Poorer consumers, and those who distrust commercially prepared baby foods, continue to feed their babies in the traditional way, gradually weaning them off breast milk with herb-based drinks, such as chamomile or peppermint, or other liquids, and then on to more solid foods.

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What else does this report offer?

– Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
– Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
– Market profile of the various product sectors with the key features & developments, segmentation, per capita trends and the various manufacturers & brands.
– Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
– Future projections considering various trends which are likely to affect the industry.


– The crude birth rate has been falling since peaking at 2.7 million in 2014. Despite a drop in the number of births since 2014, consumption of baby food rose by 12% between 2011 and 2017.
– Prices of baby milk are likely to continue to increase slightly, despite various government initiatives to dampen them, although a minor swing towards third-stage products may prevent unit prices rising more quickly.
– Volume sales of cereals are expected to rise. There is a significant local production of baby cereals, particularly by Nestlé, but the majority of other baby foods are imported.
– Although the bay food sector presents opportunities for manufacturers, in the sense that all categories are as yet underdeveloped, the uncertain regulatory environment, including the current emphasis on local production.

Reasons to buy

– Evaluate important changes in consumer behavior and identify profitable markets and areas for product innovation.
– Analyse current and forecast behavior trends in each category to identify the best opportunities to exploit.
– Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
– Investigates which categories are performing the best and how this is changing market dynamics.

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