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You May Observe A 2.01% CAGR Growth In Rum (Spirits) Market in Brazil With an Sales Value of BRL 1,363.83 Million in 2017

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Rum (Spirits) Market in Brazil — Outlook to 2022: Market Size, Growth and Forecast Analytics is a broad level market review of Rum market in Brazil.

Rum — includes both light and dark rums. Rum is a spirit made from sugar cane. In the case of dark rum the drinks is characterised by the addition of caramel or by maturation in oak containers. In the case of light rum no colouring additives are present. Includes drinks consumed both at home and outside of the home.

Rum market in Brazil registered a negative compound annual growth rate (CAGR) of -2.01% during the period 2012 to 2017 with a sales value of BRL 1,363.83 Million in 2017, a decrease of -1.71% over 2016. The market growth rates were negative across all the years during the review period, the market has registered its lowest decline in 2014, when it decreased by -1.59% over its previous year.

The research handbook provides up-to-date market size data for period 2012–2017 and illustrative forecast to 2022 covering key market aspects like Sales Value and Volume for Rum and its variants Dark Rum and Light Rum.

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Furthermore, the research handbook details out Sales Value and Volume for top brands for the year 2014 to 2017 and overall market sales by Distribution Channel (Hypermarkets & Supermarkets, Convenience Stores, Department Stores, Dollar Stores, Variety Store, Cash & Carries and Warehouse clubs, eRetailers, Food & Drinks specialists, Drug stores & Pharmacies, Health & Beauty Stores, Other general retailers and others) where ever applicable.

The research handbook acts as an essential tool for companies active or planning to venture in to Brazil’s Rum (Spirits) market. The comprehensive statistics within the research handbook provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting.

Sales Values in the handbook are depicted in USD ($) and local currency of country and Volumes are represented in M Liters.


– Overall Rum (Spirits) market value and volume analytics with growth analysis from 2012 to 2022.
— Value and Volume terms for the Top Brands.
— Distribution channel sales analytics from 2014–2017.

Reasons to buy:

– Get access to authoritative and granular data on the Rum (Spirits) market and fill in the gaps in understanding of trends and the components of change behind them.
— Enhance your understanding of the market to update your strategic and tactical plans based on volume and value changes, brand dynamics and distribution trends.
— Analyze the components of change in the market by looking at historic and future growth patterns.
— Use the data to understand future patterns of the market trends from winners and losers to category dynamics and thereby quickly and easily identify the key areas in which you want to compete in the future.

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Key Points from TOC:

1 Rum Market Overview
2 Brazil Rum Market Analytics, 2012–22
2.1 Rum Value Analytics, 2012–22
2.1.1 Rum Market by Value, 2012–22
2.1.2 Rum Market Value by Segments, 2012–22
2.2 Rum Volume Analytics, 2012–22
2.2.1 Rum Market by Volume, 2012–22
2.2.2 Rum Market Volume by Segments, 2012–22
3 Brazil Rum Market Analytics, by Segment 2012–22
3.1 Dark Rum Analytics, 2012–22
3.1.1 Dark Rum Market by Value, 2012–22
3.1.2 Dark Rum Market by Volume, 2012–22
3.2 Light Rum Analytics, 2012–22
3.2.1 Light Rum Market by Value, 2012–22
3.2.2 Light Rum Market by Volume, 2012–22
4 Brazil Rum Distribution Channel Analytics by Value, 2014–17
4.1 Rum Distribution Channel Analytics by Value, 2014–17


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