This report studies the direct marketing services market, direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media.
Scope of the Report:
Direct marketing services is mainly classified into four types: Direct Mail, Telemarketing, Email marketing, Text (SMS) Marketing, Social media Marketing, Direct Selling, etc. And Direct Mail is the most widely used type which takes up about 30% of the global total in 2016.
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The global Direct Marketing Services market is valued at 5220 million USD in 2018 and is expected to reach 5830 million USD by the end of 2024, growing at a CAGR of 2.3% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Direct Marketing Services.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Direct Marketing Services market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Direct Marketing Services market by product type and applications/end industries.
Market Segment by Companies, this report covers Rapp, Epsilon, Wunderman, FCB, Acxiom, Harte-Hanks Direct, OgilvyOne, Merkle, Harland Clarke Corp, MRM//McCann, DigitasLBi, Aimia, SourceLink, BBDO, SapientNitro, Leo Burnett
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Table of Contents
1 Direct Marketing Services Market Overview
1.1 Product Overview and Scope of Direct Marketing Services
1.2 Classification of Direct Marketing Services by Types
1.2.1 Global Direct Marketing Services Revenue Comparison by Types (2019-2024)
1.2.2 Global Direct Marketing Services Revenue Market Share by Types in 2018
1.2.3 Direct mail
1.2.5 Email marketing
1.2.6 Text (SMS) marketing
1.2.8 Social media marketing
1.2.9 Direct selling
1.3 Global Direct Marketing Services Market by Application
1.3.1 Global Direct Marketing Services Market Size and Market Share Comparison by Applications (2014-2024)
1.3.2 Business to Business
1.3.3 Business to Government
1.3.4 Business to Consumers
1.4 Global Direct Marketing Services Market by Regions
1.4.1 Global Direct Marketing Services Market Size (Million USD) Comparison by Regions (2014-2024)
1.4.1 North America (USA, Canada and Mexico) Direct Marketing Services Status and Prospect (2014-2024)
1.4.2 Europe (Germany, France, UK, Russia and Italy) Direct Marketing Services Status and Prospect (2014-2024)
1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Direct Marketing Services Status and Prospect (2014-2024)
1.4.4 South America (Brazil, Argentina, Colombia) Direct Marketing Services Status and Prospect (2014-2024)
1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Direct Marketing Services Status and Prospect (2014-2024)
1.5 Global Market Size of Direct Marketing Services (2014-2024)
2 Manufacturers Profiles
2.1.1 Business Overview
2.1.2 Direct Marketing Services Type and Applications
184.108.40.206 Product A
220.127.116.11 Product B
2.1.3 Rapp Direct Marketing Services Revenue, Gross Margin and Market Share (2017-2018)
2.2.1 Business Overview
2.2.2 Direct Marketing Services Type and Applications
18.104.22.168 Product A
22.214.171.124 Product B
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